The existing brand was refreshed to create a more cohesive and visually consistent identity across channels. Design work spanned print, digital, UI, and event materials to support the company’s evolving direction. Projects included brochures, postcards, white papers, one-pagers, social media assets, web ads, email banners, webinar decks, and event collateral such as swag and display graphics. UI needs were supported in close collaboration with developers and UX designers, while also guiding a remote design team through creative direction and feedback